Merry Clickmas!

Clickmas
Happy holidays from Sqoot! Just in time for Christmas, we released an awesome new API call that gives you just what you've always wanted: clicks!

With this new API call you can:

  • Increase personalization by tracking which users are clicking on which deals.
  • Gain insight into trending deals that drive the most traffic.

Thank you, sir, may I have another? Heck, it's Christmas, why not! We've also added click data to our Commissions API call. You'll see exactly which click drove a purchase all in one beautiful JSON response.

Read the docs.

As always, we welcome your feedback and merry Christmas!

Planned Downtime on Dec. 12th

We despise downtime but unfortunately sometimes there's just no way around it.

On Monday, Dec 12th between 4-6PM Sqoot will be undergoing maintenance.

During this window, the site and API will be down. It also means that if people click on a Sqoot deal, they won't be redirected to the deal site.

We will do our best to minimize downtime. Stay tuned to @sqoot on Twitter for up to the millisecond status updates.

Mobile Deals Made Easy

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If you don't know about our search shortcuts, you should. They make it easy to do common searches. Today, we're adding mobile to the line up: 

  • NEW mobileOnly deals for providers that have mobile-friendly checkout.
  • metadata: Only deals for providers that support click-to-purchase tracking via our metadata
  • timely-stats: Only deals for providers that report stats quickly (usually within one hour)
  • daily-deals: Limits results to just the deal providers that give us true daily deals (huge discount, short expiration).
  • women: Just deal categories that women love.
  • men: Exclude deals that are specifically female-centric.

Just another thing to make your life a little easier. All in a days work!

Taste Our Secret Sauce: Deal Scores

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McDonalds has their "special sauce," In-n-Out does it "animal style." In Utah, Hires Big H calls it "fry sauce." That's their way of making food irresistable. At Sqoot, our secret sauce is our "deal score," our algorithm for ranking the best deals. Today we're sharing it with you by including it in our deal API.

Our deal score is a combination of:

  • Commission: We favor deals that offer big payouts.
  • Price: Not too cheap, not too expensive.
  • Expiration: The sooner the better.
  • Brand Popularity: Popular deal advertisers get priority.

The exact formula is a family secret, but deal scores are a big part of how we return deals. We use it as a multiplier against other factors like distance and keyword relevance. For example, if you search for "cupcakes in chicago," the deal score prioritizes results for all cupcake deals near Chicago.

Since there's almost always more deals that space to show them, the score decides which deal is best (aka most likely to be purchased). Order by deal score or tweak your own system based on performance!

As always we welcome your feedback!